logo

Operations Management

Operations management

Operations Management In Business The operations management is important to ensure the business makes the best use of resources. Production is the provision of a product or service to satisfy consumer wants and needs. The operations manager is responsible for making sure the raw materials are provided and made into finished goods and services. These Business Studies revision slides are based on the Textbook: Business Studies (Fourth Edition) by Karen Borrington and Peter Stimpson. This chapter will explain: What
Continue Reading…


Marketing Strategy

Marketing strategy, IGCSE Business Studies, GCSE Business Studies, Marketing

Marketing Strategy This is the strategy that combine all the marketing elements to achieve a particular marketing objectives. Businesses need to identify their marketing objectives. The marketing strategy developed by the business also depending on the market size and how strong your competitors are. These Business Studies revision notes are based on the Textbook: Business Studies (Fourth Edition) by Karen Borrington and Peter Stimpson. This chapter will explain: Identify suitable marketing strategies in given circumstances. Identify the nature and
Continue Reading…


The Marketing Mix Place

Productio of goods, IGCSE Business Studies revision notes, GCSE Business Studies

Marketing Mix Place Where the customers can buy the products will affect how well it will sell. Business owner must plan carefully the marketing mix place for their products or services. If the products not available where customers want to buy it, they will search in different shops. It is very easy for a business to get the place wrong and therefore lose sales. Your competitors will get your customers! These Business Studies revision notes are based on the
Continue Reading…


Promotional Mix

Marketing, marketing Strategy, GCSE Business Studies, IGCSE Business Studies, Business Studies Quiz, Promotional Mix

Marketing Mix: Promotion Promotional mix gives the customer information about the product. Most products need advertising and promoting. It is often thought that promotion is just about advertising the product, but it includes several different types of promotion as well as advertising. These Business Studies revision notes are based on the Textbook: Business Studies (Fourth Edition) by Karen Borrington and Peter Stimpson. This chapter will explain: The role of promotional mix . The aims of promotion. Different forms of
Continue Reading…


The Marketing Mix: Price

marketing mix price, IGCSE Business Studies

Marketing Mix: Price The Marketing Manager must be very careful in deciding a price for an existing or new product so that it will fit in with the other marketing mix. Some products are sold in very competitive market, therefore need to set the price align with the competitors. Some luxurious products can be set in high price because some customers would perceive high quality. These Business Studies revision notes are based on the Textbook: Business Studies (Fourth Edition) by
Continue Reading…